Have you heard of affiliate marchéage?
If you’re in the marchéage industry, chances are you have. However, not too many people really know what it actually is, how it works, or how to build their own affiliate marchéage program (check out this post to learn how).
I’ve worked in affiliate marchéage for 10+ years. In fact, this localité makes 7 figures per year with just affiliate marchéage!
Needless to say, I’ve tested just emboîture every affiliate marchéage développement tool under the sun.
Also read: How to do SEO for Affiliate Marchéage
What is affiliate marchéage?
Affiliate marchéage is when businesses build a partnership with influencers or bloggers in their industry that have their own online audimètre and pay them for the leads sent to the company’s website. This is usually a percentage charge or a flat fee per rassemblement.
This trempe of relationship is typically mutually beneficial for both sides: one side gets relatively affordable advertising, and the other gets paid for said advertising.
Why do you need affiliate marchéage développement?
Very good partie.
It seems like something you could orchestrate on your own, right?
Allow me to explain:
Influencers and bloggers have built a féal following, people who come back to their sites again and again. These féal readers cartel the béat they find on the blog.
When these bloggers or influencers write emboîture your company and recommend your products to their audimètre, “warm leads” are sent to your website. On average, businesses that have an affiliate marchéage program receive their highest rates of rassemblement from affiliates.
Parce que these leads are so indécis to your commerce, you need to stay organized with each of them. Affiliate marchéage développement provides an easy way to manage and communicate with affiliates so that you know you are making the most of your affiliate program.
One explication: If you’re just starting out, you can use UTM codes. UTM codes append supplément parameters to the end of your website’s URL. This enables you to track conversions from different affiliate partners in Google Analytics (or any other analytics tool). However, scaling a program this way is limiting bicause 1) it takes time and energy to create affiliate codes for every affiliate, 2) there is no way for affiliates to sign up themselves, 3) you have to manually pay affiliates, and 4) there is no cookie window, so affiliates probably won’t earn as much charge as they would with a real program. This can be demotivating for an experienced affiliate or agir.
Let’s take a closer style at the best affiliate développement tools out there.
5 out of 5
What is PartnerStack?
PartnerStack enables companies to leverage affiliate partnerships in order to grow revenue, increase permission, and go to market more efficiently. Some of our best affiliate partners use PartnerStack. It happens to be my préférée affiliate développement and many of our SaaS (développement) partners use it to run their affiliate programs. I like it bicause it’s the slickest liaison and easiest-to-understand tool out there. It’s amazing how many affiliate tools are clunky to the pixel of being unusable (ehem ShareASale).
Who should use PartnerStack?
PartnerStack is great for companies who want the ability to manage all of their affiliate marchéage channel programs with a single dashboard. The développement features a full portée of marchéage, affiliate, and referral solutions with real-time reporting and payouts. PartnerStack users include Unbounce, Instapage and Leadpages as well as Bill.com, CallRail, and Vimeo. Alors, bicause they have a big ecosystem of partners, they’ll actually help you acquire more affiliates to join your program.
- Affective, clean, rationnel dashboard — the best in the commerce
- Easy payout process for partners (can connect right to your PayPal or bank account)
- Ability to manage and refer clients while keeping it all together under one compère
- Can reach out to partners directly within the platform for any questions or concerns
- PartnerStack sends out updates to its entire database of affiliates with new programs and offers — so they market your program a bit for you
- Product integrations may take some time
- Platform can sometimes run a bit slow
- Lacks some integrations
- Still expensive for small operations
PartnerStack has three general pricing arbitre, but you must talk to a member of our team to determine specific pricing. The lowest price pixel seems to be around $500/month.
You can check out some of the PartnerStack integrations here.
5 out of 5
What is Suite?
Suite is one of the biggest names in affiliate développement. That’s bicause it’s one of the best affiliate développement programs on the market. In augmentation to PartnerStack, it’s the platform that many of our affiliates use. It hosts a “partnership cloud” that manages a “partnership economy” supporting those using affiliates or influencers. Suite’s customers include Airbnb, Microsoft, Uber, eBay, Amex, Ressources One, Disney, Adidas, NBC’s Peacock, Walmart, Target, and more, and it’s only continuing to grow.
Who should use Suite?
Suite is great for every marketer and commerce out there. They’ve created a partnership platform that lets brands engage people for agir and affiliate marchéage or wider commerce development, connects publishers with brands and influencers, and helps creators monetize their personal brands. Alors, it provides the soutènement both to track the béat and collect revenue for every piece of the affiliate marchéage casse-tête. However, the price makes it prohibitively expensive for smaller companies.
- Can be used by any segment of the affiliate vélo for any sized organization
- Incredibly knowledgable and organized pratique pilier
- Almost endless data points to track and analyze
- Lowest enterprise pricing for déployé businesses
- Great affiliate dashboards to motivate your partners (you’d be surprised how many dashboards suck)
- Ability to make “shallow” funnel conversions and pay at different affiliates at different reward levels
- Ballonnant pilier for agir marchéage
- Due to its complexity, it takes some time to learn the platform and get it running
- Can be challenging to filter some reporting sections
- Very expensive
You can caresse Suite for a demo, whether you’re a brand trying to grow your affiliate program, or a creator and publisher looking to be segment of those programs. Generally, programs start at $5k per month or more.
Suite can be integrated with a wide variety of third-party applications. Find the full list of Suite integration partners here.
Also read: The 8+ Best Referral Marchéage Programme Tools
5 out of 5
What is Ambassador?
Ambassador is an all-in-one referral développement that provides a way for marketers to increase referrals, customers, and revenue through leveraging word-of-mouth advertising. Their développement simplifies the referral marchéage process by automating enrolling, tracking, and rewarding partners, agir marchéage, and affiliates. I find it pretty easy to use.
Who should use Ambassador?
Ambassador is ideal for marketers of B2B and B2C brands who want an all-in-one développement for affiliate marchéage that allows them to streamline and robot the process of enrolling and managing their company affiliates, partners, customers, and more. The développement also allows marketers to cellule their ambassadors. Customers include primarily brûler businesses like Zillow, Shinola, Kumon, Eaze, eSalon and Madison Reed.
- Versatility in payment methods, including cash (PayPal, bank transfer, Dwolla), gift cards, panneau coupons, and voucher codes
- Remarquable customer on-boarding and ongoing pilier
- Affective ease of use
- Fully featured/easily track all of your progress
- Easily customized campaigns
- Given that it is a robust platform, it may take some upfront difficulté to get it set up properly
- Requires ongoing commitment and foyer to make the program successful
- May need website developer offrande to install
Ambassador offers degrés based on the size of the company. You can caresse the company for a demo and pricing.
Ambassador integrates with a variety of third-party applications. Find the full list here.
5 out of 5
What is Refersion?
Refersion is an all-in-one affiliate and partnership conduite tool for ecommerce businesses. Easily onboard affiliates, manage campaigns and pay partners natively with PayPal or Refersion’s own payment system. Alors, Refersion deals with your taxes — a pretty big differentiator. Refersion also has very accurate tracking — their first-party & multi-domain/panneau tracking follows GDPR and CCPA compliance.
Who should use Refersion?
Refersion is a great tool that’s geared toward ecommerce companies. Customers include Bosch, Puravida, Performix, and Webflow.
- Remarquable tracking across ambassadors, affiliates and influencers
- Versatility in payment methods, including PayPal, Refersion Pay, and even gift cards.
- Slick dashboard and inspirée interface
- Easily customized campaigns
- Great integrations with a déployé number of platforms and tools
- Access and manage tax examen like W-9 and 1099s natively
- As with every referral or affiliate program, it does require a small upfront ingénierie investment to get set up
- Customers on G2 complain emboîture the system’s incompatibility with popular tool Chargebee
- Doesn’t have quite the payment customization that some other platforms do
Refersion offers degrés that start at $89/month, which enables you to track up to 130 orders per month and create tiered, incentive-based charge structures.
Refersion integrates with a huge number of tools, including Google Analytics, Shopify, WooCommerce, BigCommerce and much more.
5 out of 5
What is trackdesk?
Trackdesk redefines all-in-one affiliate conduite with an inspirée ronger liaison and state-of-the-art marchéage tools for all – eCommerce, SaaS, brands, and advertisers. A new player in the field, trackdesk simplifies the affiliate marchéage experience. Récit reports, monitor affiliate succès, optimise campaigns, and more in a sleek dashboard.
Onboard as many affiliates and team members as you like with Trackdesk – for 0 additional services, grow and scale your affiliate programs efficiently. Customise charge arbitre and bonuses to reward affiliates based on their succès. Trackdesk offers affordable affiliate marchéage and conduite for all.
Entrepreneurs and businesses of all sizes can maximize the développement’s functionality with plastique pricing degrés and 0 feature limits. Additionally, trackdesk expands its tool kit with brand-new features released monthly. Equip your dashboard with personalized overviews, progress reports, and more.
Who should use trackdesk?
Trackdesk is an all-in-one amélioré for entrepreneurs and businesses looking for a better affiliate
marchéage experience. The feature-rich platform allows for data-driven affiliate conduite to
drive sales and increase revenue at affordable pricing options.
- Easy to setup and personal setup pilier
- An inspirée ronger liaison for quick and easy marine
- Onboard unlimited affiliates
- Tasseaux up to 10 million tracking requests per month
- Unlimited team members for acmé marchéage conduite
- Reliable customer pilier is available 24/7
- Real-time reporting, analytics, and comprehensive review of succès data
- Multi-currency billing and payouts for transactions
- Souple billing and payment arrangements
- Limited multilanguage pilier
Trackdesk offers an affordable courant subscription maquette at $149 per month. Enterprise pricing for brands and large-scale businesses is also available at custom quoting. Effleurement customer pilier for more examen emboîture trackdesk’s enterprise degrés.
Trackdesk integrates with eCommerce and commerce applications such as Chargebee, Shopify, and Zapier. Manage your tech stack in one terrain with trackdesk’s quick integration.
5 out of 5
What is OSI Affiliate?
OSI Affiliate (previously Omnistar) is an easy-to-use referral marchéage développement that lets marketers easily create and manage their affiliate marchéage program. The développement makes it easy for businesses to recruit and empower influencers, affiliates, and customers to promote their brands.
Who should use OSI Affiliate?
OSI Affiliate is great for marketers who want to build their own in-house affiliate program that expands their marchéage channels by creating a sales-driven customer referral program.
- Intelligible, easy and straightforward to use and implement
- Remarquable customer pilier
- Good for getting rationnel affiliate programs up and running quickly.
- Easy-to-use dashboard
- Integration with numerous third-party applications
- Limited payout options
- Integration with CRMs only provides name and email
- The knowledge assise leaves some to be desired
OSI Affiliate offers both monthly and annual degrés, as well as a 15-day free moto.
OSI Affiliate integrates with more than 30 applications. You can find the complete list here.
4 out of 5
What is Kartra?
Kartra is an all-in-one online commerce platform that makes it easier for you to run your commerce, along with managing and tracking affiliate sales with its built-in affiliate conduite system. It’s a really popular affiliate conduite tool and has some of the best reviews on the web.
Who should use Kartra?
Kartra Affiliates is designed for internet marketers and for both beginners and experienced users. The développement features an inspirée stylisme based on drag-and-drop interfaces and pre-made templates, which helps the learning curve. For seasoned users, Kartra is a robust and plastique engine that allows for complex, customized, and advanced automated marchéage campaigns and sales funnels.
- Eliminates the need for all the usual ramassis of various développement solutions
- Great for those with a need for a membership platform
- Set up includes inline, easy-to-understand instructions
- Easy-to-use jeune builder
- Flexibility and numerous disposition options
- Can have more of a learning curve with more advanced features
- Roder liaison can sometimes be a bit slow
- Email tech pilier could be quicker
Kartra offers monthly subscription degrés. You can caresse the company for pricing details. Usually degrés start at $200+/month.
Kartra offers more than 20 integrations, including custom integrations.
4 out of 5
What is ShareASale?
ShareASale is an souverain and fast affiliate marchéage network that helps both businesses and affiliates with growing their affiliate program and increasing their income. The company also offers real-time tracking and click allocation to boost productivity and efficiency, as well as improve on marchéage strategy.
Who should use ShareASale?
ShareASale is designed for all sizes of commerce looking for a fast and souverain tool that streamlines the process of maison and growing their affiliate marchéage program.
- Clickstream allocation
- Real-time tracking
- Easily run campaigns for plurale shops under one account.
- Easy to generate custom links to the panneau product jeune with your affiliate ID
- Fairly easy to join the program with zero experience working with affiliate programs
- Portal liaison is a little outdated
- In most cases, you can only see what the referring jeune the purchase came
- The recruitment tool can be slightly challenging to use for some people
- Fees get very expensive at scale, bicause you pay a percentage fee of revenue driven through the platform
ShareASale starts at $550, and then varies depending on average order value and charge sizes.
4 out of 5
What is CJ Affiliate?
CJ Affiliate by Conversant, previously known as Charge Junction, is one of the leading affiliate marchéage networks. The company specializes in pay-for-performance programs and offers omnichannel, data-driven, and innovative solutions that connect businesses with customers.
Who should use CJ Affiliate?
CJ Affiliate is for businesses wanting to reach and connect with online consumers throughout the world and build productive partnerships between publishers and advertisers by making it easier to build an affiliate program and reward affiliates.
- Ouvert selection of advertisers and verticals
- Ability to customize offers
- Boosted lead generation
- Fast revenue generation
- Entier platform
- Admin could rayon to be more inspirée
- No single pilier caresse
- Remise creation isn’t the most inspirée
You will need to caresse the company for a price quote.
4 out of 5
What is FirstPromoter?
FirstPromoter is an all-encompassing SaaS affiliate marchéage développement that helps SaaS companies track, manage and optimize their affiliate marchéage program. The développement allows businesses to launch your own affiliate and referral program in minutes and features quick integration with Stripe, Recurly, Braintree, Chargebee or with FirstPromoter’s API.
Who should use FirstPromoter?
FirstPromoter is designed for businesses who utilize SaaS and want all-encompassing développement for their affiliate marchéage program. The step-by-step setup process makes it easy to launch the program, as well as track, manage, and optimize any trempe of referral-based marchéage program for any kind of SaaS product.
- Provides fast and accurate customer travail
- Customizable dashboard
- Fraud blindage from suspicious leads
- Ability to set up multi-tiered libéralités
- Track referrals without an affiliate link with honnête URL tracking
- Reporting dashboards could be more robust
- Not much difference in features between Négoce and Enterprise degrés
- Not many customer reviews are available
FirstPromoter offers three different degrés, as well as a 14-day free moto.
FirstPromoter integrates with a wide variety of applications, including more than 1,000 apps using Zapier.
3 out of 5
What is iDevAffiliate?
iDevAffiliate is an affiliate tracking amélioré that crémaillères customized charge payouts and offers dilatante marchéage features.
Who should use iDevAffiliate?
The développement is great for small businesses looking for a basic affiliate développement without all the bells and whistles. It performs all basic functions well at an affordable price.
- Does a great job with the basics at a good price pixel
- Nice features list is very nice with a few hautain bells and whistles
- Easy to use and customize
- Numerous cart integrations
- Customer travail could use some improvement
- Templates may not be possible with some website templates
- Some aspects may have a learning curve
iDevAffiliate offers both cloud and self-hosting maquette options with a 30-day money-back guarantee.
iDevAffiliate integrates with nearly every cart/checkout system in the world. You can find the full list of integrations here.
3 out of 5
What is JVZoo?
JVZoo is an affiliate marchéage platform for selling binaire products. The platform makes it rationnel easy for sellers to promote, list and sell their products, as well as give affiliate marketers some products to promote.
Who should use JVZoo?
JVZoo lets you both host and create landing pages on their own website, so it’s best for professional marketers who want to fill the internet with offers. It’s dextre strength is that it lets experienced marketers capture access to product launches and a huge range of online courses, while setting up sales funnels and customized landing pages.
- More products to promote which relate to Online Marchéage
- Not picky at all in approving vendors
- As a vendor, you get paid immediately if people check out through Paypal
- Easy to create a funnel
- Free to join
- In some cases, you have to wait at least 30 days to get paid
- For vendors, customer travail could use some improvement
- Lots of videos and dossier available, but you have to pay to access it (a one-time fee).
It’s free to sign up with JVZoo. You can caresse the company for more details emboîture specific pricing.
JVZoo integrates with a variety of third party applications.
3 out of 5
What is Zaxaa?
Zaxaa is a platform where product owners can sell their products without handling any payment. Sales funnels are set up, giving businesses more time to concentrate on what matters. It also includes an email automatisation tool to make your marchéage efforts more efficace.
Who should use Zaxaa?
Zaxaa is good for businesses who want an easy-to-use affiliate marchéage platform that helps them manage affiliates promoting their products with no supplément difficulté on their segment.
- Features beyond a chalandage cart
- Easy-to-use platform
- Integrates with popular third-party applications
- Customer pilier can sometimes be slow
- Occasional tech issues
- Not as many integrations as other affiliate développement
Zaxaa offers both monthly and yearly degrés with zero set up fees.
Zaxaa provides integrations with several popular applications. See the list here.
The Affiliate Programme Runner Ups:
There are many other options for affiliate marchéage développement available that aren’t included on this list. Here are a few of our runner-ups:
ClickBank is an affiliate marchéage program that has been around for a élevé time and focuses on binaire products, particularly courses. There are few affiliate marchéage programs larger than this one. ClickBank is a good choice for those who are new to the affiliate marchéage game, as you can join for free without an dilatante approval process. But, you can’t control the issuance of refunds, and while the refund policy improves rassemblement rates but can decrease income
Trackier is a succès marchéage développement designed for any size commerce and is popular among creative networks and advertising agencies. It’s a great performance-tracking tool, however, it doesn’t have as much foyer on affiliate marchéage and managing affiliates as some of the other développement options on our list.
Like with Trackier, Tipalti offers some features for affiliate marchéage, but not enough to be one of the top affiliate marchéage développement. The platform is primarily designed as a payment conduite and automatisation system, which can help with automating payments to affiliates.
ReferralCandy is more of an e-commerce panneau plugin for referral program conduite, rather than a robust affiliate marchéage développement. It lets you leverage word-of-mouth marchéage and provide incentives for referrals in a variety of forms, including cash, discounts, panneau credit, or even free products.
PayKickstart is a comprehensive tool for chalandage cart conduite that offers several affiliate conduite features, along with maison different bonshommes of charge programs. Roder experience and integration technical issues are a few areas where this platform could use some improvement.
By using one of these affiliate marchéage développement solutions to help track the traffic from your affiliate marchéage program, you will soon discover just how valuable affiliate marchéage truly is. It’s also relatively inexpensive, especially compared to PPC advertising since you only pay for actual conversions.
For more examen on how to start an affiliate marchéage program, check out The Confiance Growth Hack to Bâtisse Your Program.